Capture Your Instagram Audience
With Instagram Advertising Services
Expand your business on Instagram with
top-quality content and compelling creatives
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Relationships Not Just Links
What are Instagram Ads?
The fierce competition in the market necessitates that brands find ways to stand out and leave a lasting impression on their audience. Instagram has emerged as a leading platform, where ads significantly enhance businesses’ online visibility and help target an audience that could become loyal consumers in the future. These ads benefit companies operating in both B2B and B2C models.
Since Instagram is a visual-centric platform, the content must be highly appealing and aesthetically pleasing. With users rapidly scrolling through their feeds, the attention span for any content is as short as 5-8 seconds. Therefore, it is crucial to capture the user’s interest within this brief window. To achieve this, we ensure that our content—whether images, videos, or a combination of both—is visually captivating, compelling, and valuable, effectively delivering a strong message that engages active Instagram users.
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Here’s why your brand needs
an effective Instagram Ad campaign
With over 600 million active monthly users spending an average of 30 minutes per day on the platform, Instagram is the most popular social media platform. This presents an excellent opportunity for businesses, as 80% of users follow at least one company that captures their interest. Given these ideal conditions, Instagram is the best platform for engaging, advertising, and marketing any brand to achieve advertising objectives and boost sales.
Instagram’s user-friendly nature emphasizes visual content, focusing on what users see on their screens, how they perceive it, and the persuasiveness of the content on their feed. This visual-centric approach makes Instagram an ideal interactive platform for people of all ages, ensuring a target audience for nearly every business, large or small. Major brands like Apple and Zomato have enhanced their Instagram presence to attract and engage users. The platform also simplifies the conversion cycle, turning users into clients through easy steps such as website redirects, direct signups, or purchases.
Therefore, Instagram stands out among all platforms, offering easy ad campaign setups and opportunities to learn about audience insights and consumer behavior, enabling the execution of effective campaigns with rewarding results.
Execute your Instagram Ad Campaigns
with result-oriented strategies with us.
Establishing a solid business profile
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Aesthetically appealing visuals
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Compelling copy and content
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Keyword targeting
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Link building
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Content relevancy
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What Ad Formats
does Instagram Support?
Photos
An image ad can effectively communicate a strong and bold message about your brand, conveying what it offers along with valuable information for the audience. Including a compelling call-to-action button and appealing copy promptly engages users and fulfills the ad’s objective.
Videos
With attention spans as short as 5 seconds, videos featuring compelling storylines and trending music can quickly capture any user’s attention. Thanks to the latest feature, these videos can now extend up to 60 seconds.
Carousel
A carousel ad campaign combines images and videos, allowing users to swipe through content that highlights your brand’s products or services, tells a story, or provides valuable information. These ads aim to capture the audience’s attention and drive them to engage with your profile. Strategizing with an appealing cover image is crucial to encourage users to swipe through the entire carousel.
Stories
Vertical content designed to last up to 24 hours typically captures greater attention due to its full-screen format in stories. Insights from apps reveal that story ads boast a 44% higher reach and 78% more clicks compared to other ad formats. Leveraging these insights effectively can provide a competitive edge, enabling brands to reach a wide audience simultaneously.
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FAQs
You can drive traffic to your website through effective social media strategies. You can also generate quality leads, gain genuine inquiries, boost your online presence and drive sales by optimizing your social media profiles. A business can reach a lot of visitors and potential clients all over the world, thanks to internet networking platforms.